What are the best tools to monitor how my brand shows up in AI search?

One of the questions behind AI visibility tools ChatGPT recommends, asked in Google's AI Mode on Mon, Wed, Fri (logged out, from the US, a new chat each time). Kind: broad.

What Google AI Mode recommended, last 28 days

Every answer, newest first

1. Nov 12, 2026 Otterly.AI, Peec AI, ZipTie, Profound, Semrush, Ahrefs Brand Radar…

   Monitoring how your brand appears across LLMs and AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude, and Copilot) falls under Generative Engine Optimization (GEO). zapier.com

   The top tools available to track, audit, and optimize your brand’s AI footprint are broken down below by use case:

   Dedicated AI Visibility & GEO Tools

   • OtterlyAI – Best for affordability and quick, straightforward tracking across major AI engines starting around $29/mo.

   • Peec AI – Best for actionable smart suggestions and prompt-level recommendations to improve share of voice in LLM answers ($95/mo).

   • ZipTie – Best for deep analysis and granular reporting on how and where your brand is cited ($35.63/mo).

   • Profound – A popular dedicated tracking platform built from the ground up specifically for measuring brand presence in AI-driven answers. reddit.com zapier.com

   Built-in Suites (For Existing Users)

   • Semrush AI Visibility Toolkit – Best if you already rely on Semrush for traditional SEO and want to merge keyword tracking with AI engine sentiment and mentions ($99/mo add-on). zapier.com

   • Ahrefs Brand Radar – Best for Ahrefs loyalists looking to monitor brand sentiment, share of voice, and citations inside LLMs ($199/mo tier). zapier.com

   Enterprise & Special-Use Tools

   • Similarweb – Best for side-by-side comparative tracking of traditional organic search traffic and AI search visibility (available by request).

   • Petra Labs – Best for heavy all-in-one enterprise needs with deep, custom intelligence suites (approx. $15,000/mo).

   • Yext Scout – Best for local business tracking and multi-location brand presence in AI search. zapier.com

   ---

   What to Look for When Choosing a Tool

   When evaluating these platforms (or testing them via reviews on Zapier or community feedback on Reddit), check if they cover these core essentials: reddit.com zapier.com

   1. Multi-Engine Coverage: Does it track ChatGPT, Perplexity, Gemini, and Claude—not just Google AI Overviews?
   2. Citation Tracking: Does it show which source articles, Reddit threads, or review sites (like G2 or Capterra) the AI is pulling your brand info from?
   3. Sentiment Analysis: Does it tell you whether the AI describes your brand positively, neutrally, or with outdated/inaccurate data? reddit.com zapier.com

   If you'd like to narrow this down, let me know:

   • Your approximate monthly budget
   • Whether you're trying to track B2B SaaS, e-commerce, or local services
   • If you already use an SEO platform like Semrush or Ahrefs

   Sources zapier.comreddit.com

Who made this: Askadia makes an AI visibility tracker. We publish Google AI Mode's answers as they came; no product pays to be listed or can opt out.