I run a small SEO agency and clients are asking about AI search. I need to add AI visibility reporting to our retainers for about 15 clients without a huge budget. What tool should I use?

One of the questions behind AI visibility tools ChatGPT recommends, asked in the ChatGPT app on Mon, Wed, Fri (logged out, from the US, a new chat each time). Kind: long.

What ChatGPT recommended, last 28 days

Every answer, newest first

1. Nov 11, 2026 Top pick: Wellows · Otterly.ai, Peec AI

   For a 15-client SEO agency, I'd start with Wellows and keep Otterly.ai as your alternative.

   I wouldn't spend $300–$500/month on an enterprise AI visibility platform just to add AI search reporting to existing SEO retainers. You need something that can monitor multiple brands, track mentions and citations, and produce reports you can show clients under your agency's name.

   My top 3 recommendations

   1. Wellows

   My first choice

   $97/mo

   Standard plan, monthly billing

   • Unlimited client projects and team seats.
   • Tracks ChatGPT, Gemini, Perplexity, Google AI Overviews and AI Mode.
   • Citation, sentiment and competitor tracking.
   • Higher plans offer white-label dashboards and exports.

   The Standard plan has 6,500 monthly AI-answer credits. Wellows Pricing Wellows Pricing

   Wellows pricing

   2. Otterly.ai

   $189/mo

   Standard plan, monthly billing

   • 100 prompts, increased to 150 through its agency partner program.
   • Unlimited client workspaces.
   • Branded Looker Studio reporting for agency partners.
   • ChatGPT, Google AI Overviews, Perplexity and Copilot.

   A good choice if straightforward monitoring and reporting are your priorities. How can I become a partner agency? OtterlyAI Pricing OtterlyAI Pricing

   Otterly.ai pricing

   3. Peec AI

   $245/mo

   Agency Essential plan

   • 10,000 monthly credits.
   • 3-model tracking configuration.
   • Dedicated client projects and unlimited seats.
   • Client reporting through Looker Studio.

   Better suited if you're ready to sell AI visibility as a more substantial standalone service. Peec AI Agency Pricing: Plans Built for Multi-Brand Tracking AI Search Visibility Tracking for Marketing Agencies

   Peec AI agency pricing

   What I'd do with your 15 clients

   I'd start with a relatively lightweight reporting package rather than tracking hundreds of prompts per client.

   For example:

   Tracking	Per client
   Buyer-intent prompts	2
   AI platforms	5
   Tracking frequency	Daily
   Monthly AI answers	300
   15 clients combined	4,500

   At 4,500 monthly answers, Wellows' advertised 6,500-answer Standard allowance should give you some room to experiment. Wellows Pricing

   One important detail: confirm the exact white-label features on Standard before purchasing, since Wellows' pricing and agency pages describe these benefits somewhat differently. GEO for Agencies: Sell AI Visibility Under Your Brand Wellows Pricing

   What should you actually report to clients?

   I would add a one-page AI visibility section to each existing monthly SEO report:

   1. AI visibility: How frequently the client's brand appears in AI answers.
   2. Share of voice: How often competitors are mentioned compared with them.
   3. Citation sources: Which websites AI platforms use when recommending the client.
   4. Competitor comparisons: Which competing businesses are being recommended instead.
   5. Opportunities: Content, authority and technical improvements that could increase visibility.
   6. Month-over-month movement: Whether visibility is improving or declining.

   Don't promise clients a guaranteed ChatGPT ranking. AI answers are variable, and visibility metrics should be treated as directional performance indicators.

   My commercial recommendation

   I'd package this as an additional benefit of your SEO retainer, initially without making it a completely separate expensive service.

   For example:

   • Existing SEO retainer: AI visibility snapshot included.
   • Premium SEO retainer: AI visibility monitoring and competitor analysis.
   • Dedicated GEO service: Monitoring, content optimization, citation building and monthly strategy.

   This gives you an opportunity to increase average retainer value without immediately adding a lot of software overhead.

   Three questions that would change my recommendation

   I can narrow this down considerably with one detail:

   How much would you ideally like to spend per month across all 15 clients?

   And are you looking for:

   • Automated white-label reports that clients can receive monthly?
   • Internal dashboards that your team uses to prepare reports?
   • Both?

   The distinction matters: the cheapest tracking tool isn't necessarily the cheapest agency reporting solution.

   Sources wellows.comotterly.aipeec.ai

Who made this: Askadia makes an AI visibility tracker. We publish ChatGPT's answers as they came; no product pays to be listed or can opt out.