What's the best AI visibility tool for a mid-size B2B company?
One of the questions behind AI visibility tools ChatGPT recommends, asked in the ChatGPT app on Mon, Wed, Fri (logged out, from the US, a new chat each time). Kind: company size.
What ChatGPT recommended, last 28 days
| Peec AI | in 1 of 1 answer |
| Profound | in 1 of 1 answer |
| Scrunch | in 1 of 1 answer |
| Semrush | in 1 of 1 answer |
Every answer, newest first
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Nov 11, 2026 Top pick: Peec AI · Profound, Scrunch, Semrush
For a mid-size B2B company, my recommendation would be Peec AI as the best starting point.
I'd put it ahead of enterprise-focused platforms because most mid-market B2B marketing teams need three things:
- Visibility tracking: Does ChatGPT, Perplexity, Gemini, and Google AI recommend your company?
- Competitive intelligence: Which competitors appear instead of you?
- Actionable insights: Which sources, websites, and content influence AI recommendations, and what should your marketing team improve?
You want a platform that helps you make marketing decisions, not just another dashboard with an AI visibility score.
My shortlist
- Peec AI
Best overall for mid-market B2B
- Daily tracking and competitor benchmarking.
- Visibility, position, sentiment and citation analysis.
- Looker Studio integration on higher plans.
- Unlimited team members.
Published pricing: $95–$495/month, with enterprise pricing available. Pricing for Peec AI - AI Search Analytics for Marketing teams and SEO agencies Peec AI
- Profound
Best for enterprise-level sophistication
- Deep AI search analytics.
- Up to nine answer engines on enterprise plans.
- AI marketing agents and workflow capabilities.
- Stronger fit for larger teams with dedicated AEO resources.
Pricing: Custom enterprise pricing. Pricing
- Scrunch AI
Best for visibility plus website optimization
- AI visibility and competitor monitoring.
- Website audits and optimization recommendations.
- AI crawler traffic monitoring.
- Useful for teams wanting to improve their website's readiness for AI agents.
Pricing: Core $250/month; enterprise custom. Scrunch Scrunch | FAQs - What is the pricing for Scrunch plans?
- Semrush
Best if you already use Semrush
- Combines traditional SEO and AI visibility.
- Useful for consolidating marketing reporting.
- Worth considering before adding another standalone platform.
What I'd actually evaluate before buying
For B2B, I would prioritize these capabilities:
Capability Importance ChatGPT, Gemini, Perplexity tracking Essential Competitor share of voice Essential Citation and source analysis Essential Buyer-intent prompt tracking Essential Country and industry segmentation High CRM and pipeline attribution High Looker Studio / BI integration High Executive reporting High One important distinction: AI visibility is not the same as AI-generated website traffic or pipeline. A tool can tell you that ChatGPT recommends your competitor, but that doesn't automatically tell you how many deals you're losing.
My suggested buying approach
I'd start with a 30-day Peec AI evaluation.
Build a set of approximately 50–100 prompts covering:
- Category-level searches: "Best [product category] software."
- Problem-oriented searches: "How do companies solve [business problem]?"
- Competitor comparisons: "[Your company] vs. [competitor]."
- Purchase-intent searches: "Best [solution] for mid-market companies."
- Industry-specific searches relevant to your ideal customer profile.
Track your brand against 5–8 competitors and review visibility, citations, sentiment and position weekly.
Don't buy based on the highest visibility score. Buy based on whether the platform helps you identify and close gaps in the questions your prospective customers actually ask.
One question that would change my recommendation
What type of B2B company are we talking about?
With those details, I can narrow this down to the best two or three platforms and recommend which one is worth paying for rather than overbuying enterprise software.
Sourcespeec.ai
tryprofound.com
scrunch.com
Who made this: Askadia makes an AI visibility tracker. We publish ChatGPT's answers as they came; no product pays to be listed or can opt out.
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